""even under bright lights. Thanks to Game Mode Extreme our new 4K LED TVs with HCX Pro AI MK II processor are ready for action. The latest revolutionary 144hz panel delivers both HFR High Fame Rates and VRR Variable Refresh Rates Fire TV experience. Sport demands outstanding performance and winning teams. Get yourself a front row seat, look the players in the eye and see their every move clearly never missing a play. Impressive, immersive sound brings the rush of the crowd to your home. Team up with our high end, large screen 4K Smart LED TVs to share epic sporting moments with family and friends. Thousands of LED backlights in our Mini LED TVs deliver outstanding brightness and contrast while minimising the bleeding of bright objects into darker areas, allowing you to enjoy your favourite content and games without the halo effect common with conventional screens. The new HCX Pro AI Processor MK II inside our premium TVs delivers truly accurate colour, contrast, and pin sharp clarity great for fast moving action, sports, games, etc. Using AI, the TV knows when youre watching sport, and adjusts the picture and sound for you. Auto AI Using AI, W95 analyses the incoming signal, instantly adjusting picture and sound setting. Auto AI knows the settings for sport, live music, filmic scenes and more so makes them for you. Just sit back and enjoy the performance. Fire TV puts your favourite apps front and centre on one main home screen. So you can quickly find shows, movies, and live TV you love without the endless scrolling. Create up to six user profiles with unique watchlists and personalised recommendations based on the shows and movies you loveso anyone watching feels like a main character. Use Alexa on the Voice Remote to find your favourite shows and movies in a snapno endless scrolling needed. Launch apps, change channels, control your smart home, and more. Fire TV is your smart home hub. Pair with compatible smart home devices to see live camera feeds, use Airplay, control your lighting and thermostat and moreall on your TV. Enjoy your favourite movies as the director intended. Next generation Filmmaker Mode applies our intelligent sensing technology to adjust colour temperature and ambient brightness to ensure every movie is faithful to the directors vision, even under bright lights. Thanks to Game Mode Extreme our new 4K LED TVs with HCX Pro AI MK II processor are ready for action. The latest revolutionary 144hz panel delivers both HFR High Fame Rates and VRR Variable Refresh Rates ""
